Old Spice found a clever way to make some noise by creating Web videos in response to comments and questions from fans on social media sites.
Old Spice guy shot more than 150 videos over three days. The videos include responses to celebrities and other social media influencers who asked questions via Twitter, Facebook and other social media sites.
The best is his exchange with Alyssa Milano
On Twitter, Alyssa_Milano wrote "GENIUS. Shirtless Old Spice guy replies on Twitter w/ hilarious personalized videos
On Twitter, Alyssa_Milano wrote "My coffee went up my nose. @oldspice guy made a video reply to my tweet!!
On Twitter, @Alyssa_Milano wrote "Ummm --- Are you sitting down??? Sit down. Ready? The @oldspice guy sent me roses!"
Please Old Spice guy...say our name!
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